Skip to main content

The Story We Tell

We are storytellers. Every single one of us.

We wake up, and the narrative begins. About the day, about the work, about our capabilities.

But often, the most persistent story, the one whispered most loudly, is the disempowering one.

"I don't have enough time." "It's too hard." "I'm not good enough." "They won't listen."

This isn't just internal monologue; it's the operating system for your actions. It dictates what you attempt, what you avoid, and what you achieve.

The insidious thing about these stories? They feel true. Because we've repeated them so many times, they've become part of our perceived reality.

But here's the secret: you're the author.

That disempowering narrative? It's a draft. A first pass. A working title you've been stuck with.

And just like any author, you have the power to edit. To delete. To rewrite.

What is the truth? Not the convenient excuse, not the protective shield, but the raw, unvarnished truth about your capacity, your commitment, your desire?

Because when you replace the old, tired story with the actual truth—the truth of your potential, your grit, your ability to learn and adapt—the narrative changes.

And when the narrative changes, everything else does too.

What story will you tell yourself, starting right now? The old one, or the one that serves the future you’re building?


Your Coach, 

Spencer 



Photo by Jon Tyson on Unsplash






About Spencer Combs:

Spencer Combs is a business leader and author of Momentum and Mastery: The Business Leader's Guide to Fastrack Unshakeable Profit, Productivity, and Purpose. With a passion for helping others transform their challenges into opportunities, Spencer offers unique insights through his events, coaching programs, and daily text messages.


Take the Next Step:

Comments

Here's what others like you are reading:

Qualified Business Champion Mini-series with Lamont Watson

  Spencer Combs sits down with President's Club level Loan Officer and Coach Lamont Watson (Guild Mortgage) and discuss strategies and tactics of the Qualified Business Champion.  Watch the video here...  We would love to hear from you on what resonated with you from here.    You can also connect with Spencer and discuss how you can bring the Qualified Champion to your business or organization by  emailing us here .   If that link doesn't work, you can email us info@spencercombs.com.   About Spencer Combs: Spencer Combs is a business leader and author of Momentum and Mastery: The Business Leader's Guide to Fastrack Unshakeable Profit, Productivity, and Purpose . With a passion for helping others transform their challenges into opportunities, Spencer offers unique insights through his events, coaching programs, and daily text messages. Take the Next Step: Grab Your Copy of Momentum and Mastery: www.momentumandmastery.com   Get Y...

50 Cent, Government Cheese, and the Science of the Qualified Champion

The "Gangster" Paradox: Why Autonomy is the Ultimate Un-Goal The word "gangster" carries a lot of baggage. For most, it conjures images of the street, the hustle, or the headlines. But in his recent Esquire sit-down, 50 Cent stripped away the theater and gave us a definition that belongs on every entrepreneur’s whiteboard: "To me, gangster means to live the way you like without answering to anyone." Read that again. He’s not talking about crime; he’s talking about agency . He’s talking about the " Un-Goal ." The "Should" Monster vs. The Un-Goal In my work with the WRAP Sheet and Momentum & Mastery , we talk constantly about the " Should Monsters ." These are the invisible anchors—the projects you took on because a competitor did, the clients you tolerate because you’re afraid of the gap in your calendar, and the "hustle" habits that steal your emotional capital. Most people spend their entire careers building ...

Economic Quake & Tsunami: Will Your Business Adapt, or Be Obliterated? (Momentum & Mastery)

 Let's cut through the noise. The headlines are screaming: economic uncertainty, tech layoffs, tariffs, AI disruption. It's a volatile landscape, and the old rules are crumbling. And in my book, "Momentum & Mastery," I posed a question that's more relevant than ever: "The question isn’t whether things will change, the question is will your business?" Right now, that question isn't just academic. It's a matter of survival . You can't bury your head in the sand. The market isn't waiting for you to catch up. It's accelerating, and if you're not moving with it, you're getting left behind. We're seeing established giants falter because they failed to anticipate the tectonic shifts. They clung to outdated models, resisted innovation, and now they're paying the price. This isn't about tweaking your marketing strategy. This is about a fundamental shift in your business's DNA. AI is here: Are you integrating it, ...