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The Magic Only Happens When You Become the Magician

There’s a story in every wish. A quiet hope that tomorrow will be better, that health will improve, relationships will blossom, or business will thrive. Wishes are alluring, aren’t they? They promise magic without effort. But here’s the truth: magic doesn’t happen to you. It happens through you.

That’s the idea Dave Lakhani captured with this piercing quote: “The magic only happens when you become the magician.” It’s not a wish. It’s a declaration—a call to action.

The Wish vs. The Wand

We all drift into wishful thinking at times: Wouldn’t it be magical if my income tripled by next week? or If only my business was running itself... But here’s the thing about wishing: it’s passive. It’s the antithesis of magic because magic requires action.

To make magic, you need the wand—and the skill to wield it. You need to become the magician.

Becoming the Magician

So, what does that look like? It’s not about sleight of hand or illusions. It’s about stepping into an identity that aligns with the results you want.

  • Want to be healthier? Call yourself an athlete and train like one.
  • Want to transform your business? Show up as the $50 million CEO you aspire to be, even if today you’re only at $5 million.

Start asking yourself, What would that version of me do? How would they think, act, and make decisions? Then do those things.

The Magician’s Guide to Mastery

Here’s how to start creating your magic:

  1. Learn the Skills.
    Magic begins with preparation. You can’t shortcut this step. Learn the marketing, negotiation, and leadership skills you’ll need. Get into rooms where magicians—those who’ve mastered what you want—are practicing their craft.

  2. Practice Relentlessly.
    Magic isn’t born in theory. It’s forged in action. The skills you acquire need repetition until they become second nature. You don’t just perform; you perform so often that mistakes become impossible.

  3. Find Your Audience.
    Even the best magicians need an audience. Too many people hide their talents, waiting for “the right time.” If you’re not showing up for others, you’re missing the opportunity to create the connections that fuel success.

  4. Get on Bigger Stages.
    Small tricks in small rooms are fine, but true magicians push for more. Bigger rooms, bigger shows, bigger results. The stage you step onto determines the scale of your impact.

Why It Matters

Becoming the magician isn’t just about achieving goals; it’s about owning your power. It’s about realizing that the extraordinary isn’t reserved for a lucky few. It’s the result of intention, action, and persistence.

If you’re tired of waiting for magic to happen, it’s time to make a choice. Stop wishing. Start creating.

The magic only happens when you decide to take the wand.


Want a daily reminder to fuel your momentum and mastery? Subscribe to my Daily Dose—quick, two-minute insights delivered straight to your inbox. It’s like a morning vitamin for your business and life. Sign up here.

Until next time, remember: the magic is already within you. Keep moving forward.

Spencer Combs



About Spencer Combs:

Spencer Combs is a business leader and author of Momentum and Mastery: The Business Leader's Guide to Fastrack Unshakeable Profit, Productivity, and Purpose. With a passion for helping others transform their challenges into opportunities, Spencer offers unique insights through his events, coaching programs, and daily text messages.


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